Brand and lifestyle photography is a type of photography that captures the essence of a person or business through personalized and visually appealing images. It focuses on telling a story and showcasing the unique characteristics that separates you from the crowd.

The duration of a brand and lifestyle photography session can vary depending on the scope of the project and the number of locations. Typically, sessions can last anywhere from 1 to 4 hours. I will provide a more accurate estimate based on your specific needs.

You’ve worked hard to build your business, so your website—the shopfront of your brand—should feel just as unique. Brand and lifestyle photography captures your story with authentic images that reflect who you are, instead of blending in with generic stock photos. This helps you stand out, build trust, and connect with your audience in a more memorable way.

During a brand and lifestyle photography session, you can expect a custom consultation to discuss your vision, location scouting to find the perfect setting, wardrobe guidance, and professional editing of the final images. The goal is to capture authentic and engaging photos that represent YOU and YOUR brand.

Preparing for a brand and lifestyle photography session is all about showing the best, most natural version of yourself. Get plenty of rest so you look fresh, drink plenty of water in the days leading up to your shoot, and style your hair and makeup in a way that feels like you—authentic and recognisable. Think about the message you want your photos to send, and choose outfits in colours that complement your skin tone and eye colour. Most importantly, wear something that makes you feel comfortable, confident, and happy, because your energy and emotions will shine through in every image.

When it comes to style, consider how you want to present your brand. Do you want a professional, polished look with a suit or smart outfit, or a more relaxed, approachable feel with casual clothing? You might even bring a mix of both so you have variety to use across different platforms. The key is to stay true to your brand personality while still looking your best.

To make your session even more personal, bring along props or tools that reflect your business—like a laptop, notebook, product samples, or even your favorite coffee mug. These little details add authenticity, variety, and help tell your story in a way that feels true to you.

The best locations for brand and lifestyle photography are often the places where you spend your working time—your office, studio, workshop, or even a favorite coffee spot. Shooting in your natural environment helps tell your story authentically and shows people who you are and how you work. It also makes you feel more comfortable and confident in front of the camera, because you’re in a space that’s familiar and meaningful to your brand.